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Environmental Education
We offer proprietary individual & corporate workshops & learning seminars on branding sustainability initiatives to achieve environmental goals. With a focus on de-carbonization, we include how to market your initiatives, plans and progress & avoid Green-washing. Completing a workshop or seminar earns a digital certificate for the person or organization.
Brand Consulting
Customer-focused brand strategies creating a unique business identity, including, if needed, making sustainable values an integral part of your business mission & operations. This includes creating an unmatched brand identity, so both your internal team and your external market will know who you are and why your company should be the go to solutions provider.
Expert Opinion
Drawing on our experiences as a senior apparel executive, marketing professor and research consultant, we research and write Expert Opinion Reports for fashion trademark infringement cases (Gucci, Adidas & others) and, if needed, with customized consumer surveys designed in house for a seamless alignment between the research and the survey.
Powered by Truuli Environmental Inc. (www.Truuli.com)
WDA has partnered with and compacted their expertise and proprietary measurement methodologies into a step-by-step outline of the de-carbonization process in the form of seminar content; If this guide is something you would like to have, please leave your email and we will send you a copy once completed.
“The Carbon Challenge As a Business Opportunity”

Bill D'Arienzo
Founder and Chief Brand Officer
Bill D’Arienzo is the Founder of WDA Strategic Brand Marketing and serves as U.S. strategy advisor for the # 1 think tank in Italy and in the top 100 of over 6000 global firms. As an experienced fashion executive and marketing specialist, he has served as an expert witness in trademark infringement cases, having written reports for brands such as Adidas, Gucci and others in support of their brand trademarks and market identities. Bill is also the chief brand officer and advisor for Truuli Environmental, Inc. and its decarbonization platform.
Featured Video
Retail Transformation: The New Sustainability
WDA actively teaches and advocates for the fashion industry.
Contact WDA Brand Strategies and build your business!
Wm. D'Arienzo Associates
BY PHONE
Office (908) 281-9109
Mobile (609) 577-5700 (Preferred)
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BY WEB AND EMAIL
www.wdamarketing.com
bill@wdamarketing.com
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HOURS OF OPERATION
9am-6pm EST or by appointment
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